2. TYPES OF INFORMATION COLLECTED AND USES OF COLLECTED INFORMATION
2.1. FaveKad collects two types of information about the Users: Personally Identifiable Information and Non-Personally Identifiable Information.
2.2. Personally Identifiable Information. Personally Identifiable Information is information that pertains to a specific End User. When the User engages in certain activities on the Platform, such as posting, sending ecards, importing contact details (collectively, “Identification Activities”), FaveKad may ask the User to provide certain information about the User. It is optional for the User to engage in an Identification Activity. If the User elects to engage in an Identification Activity, however, FaveKad may ask the User to provide FaveKad with certain personal information about the User, such as login username and password, personal data (full name), e-mail address, postal address and contact phone number. When the User makes an order for FaveKad’s Services, FaveKad may also ask the User to provide FaveKad with the User’s credit card number, expiration date and authentication codes or related information. Depending on the activity, some of the information FaveKad asks the User to provide is identified as mandatory and some is identified as voluntary. If the User does not provide the mandatory information for a particular activity that requires it, the User will not be permitted to engage in that activity.
2.3. FaveKad uses Personally Identifiable Information for the following purposes:
- Provide and notify products and services to the User;
- Creation, management and maintenance of an account;
- Processing of the User's inquiries and operations at the Platform;
- Enhances the operation of the Platform;
- Improves Favekad’s marketing and promotional efforts;
- Data analysis for the purposes of improving offered goods, products or technologies;
- Maintenance of operation of interactive areas;
- Realization of communication and contacts on matters concerning transactions made by the User; and
3. RELEASE OF PERSONALLY IDENTIFIABLE INFORMATION
3.1. FaveKad will not share, sell, rent, or trade the User’s Personally Identifiable Information with other parties except as provided below.
3.2. FaveKad may share the User’s information with particular or potential third party service providers. From time to time, FaveKad provides offers from particular or potential third party service providers who, as part of the offer, request information on FaveKad customers. Sharing this Information may allow a third party provider to market directly to the User should the User choose to do so. However, FaveKad will only share Personally Identifiable Information with a third party service provider if the User engages in an Identification Activity, and then only to the third party service provider involved in that Identification Activity. FaveKad specifically disclaims any responsibility or liability for the actions of such third party service provider. While FaveKad informs them that they are only permitted to communicate with the User for the purposes of the specific promotion with FaveKad, FaveKad do not have any responsibility for the actions of the third party service provider, and the actions of the third party service provider are not in our control.
3.3. FaveKad may share the User's information with Authorized Third Party Service Providers (“Service Providers”). FaveKad provides services and products through third parties. These Service Providers perform functions on FaveKad’s behalf, like sending out and distributing FaveKad’s administrative and promotional emails or text messages. FaveKad may share the User's Personally Identifiable Information with such Service Providers to fulfill orders, deliver packages, send postal or email, administer contests or sweepstakes, remove repetitive information on customer lists, analyze data, provide marketing assistance, provide search results and links, process credit card payments, operate the Platform, troubleshoot, and provide customer service. FaveKad may also collect personal information from individuals and companies (“Affiliates”) with whom FaveKad have business relationships and may share the User's information with Service Providers to accomplish FaveKad’s administrative tasks. For example, when the User orders a service, FaveKad releases the User’s credit card information to the card-issuing bank to confirm payment for the service and, if applicable, release the User's address to the delivery service to deliver the service. Likewise, FaveKad may release an Affiliate's information to FaveKad’s bank to send out a payment. FaveKad encourages the Service Providers to adopt and post privacy policies. However, the use of the User's Personally Identifiable Information by such parties is governed by the privacy policies of such parties and is not subject to FaveKad’s control.
4. RELEASE OF NON-PERSONALLY IDENTIFIABLE INFORMATION
4.1. FaveKad may disclose or share Non-Personally Identifiable Information with authorized Third Party Service Providers and Advertisers. For example, FaveKad may share aggregated demographic information (which does not include any Personally Identifiable Information) with “Third Party Advertisers” or “Third Party Advertising Companies” and other parties as provided below:
4.2. FaveKad uses Third Party Advertising Companies to serve ads when the User visits our Platform. These companies may use Non-Personally Identifiable Information about the User's visits to this and other sites in order to provide, through the use of network tags, advertisements about goods and services that may be of interest to the User.
4.3. FaveKad also uses Third Party Service Providers to track and analyze Non-Personally Identifiable usage and volume statistical information from FaveKad’s Users to administer FaveKad’s Platform and constantly improve its quality. FaveKad may also publish this information for promotional purposes or as a representative audience for advertisers. Please note that this is not Personally Identifiable Information, only general summaries of the activities of FaveKad’s Users. Such data is collected on FaveKad’s behalf, and is owned and used by FaveKad.
5. UPDATING AND CORRECTING INFORMATION
5.1. FaveKad believes that the User should have the ability to access and edit the Personally Identifiable Information the User provides FaveKad. The User may change any of the User's Personally Identifiable Information by logging into the User's account and accessing the "Account" section of the Platform, sending FaveKad an email at support@Favekad.com or submit a support ticket. Please indicate the User's name, address and email address, and what information the User would like to update when the User contacts FaveKad. FaveKad encourages the User to promptly update the User's Personally Identifiable Information if it changes. the User may ask to have the information on the User's account deleted or removed; however, because FaveKad keeps track of past transactions, the User cannot delete information associated with past transactions on the Platform. In addition, in may be impossible for FaveKad to completely delete all of the User's information because FaveKad periodically backups information.
6. USER CHOICES ON COLLECTION AND USE OF INFORMATION
6.1. As discussed above, the User can always choose not to provide information, although it may be required to engage in a certain activity on the Platform. As a condition of redemption of FaveKad’s products and services, FaveKad will send the User Administrative emails. FaveKad will send the User information regarding the User's account activity. The User cannot opt-out of Administrative Emails. “Administrative Emails” relate to a User's activity on the Platform, and include emails regarding a particular User's account, requests or inquiries, and redemption of products and services.
7. SECURITY OF INFORMATION
7.1. FaveKad takes security seriously and take numerous precautions to protect the security of Personally Identifiable Information. The User can access the User's Personally Identifiable Information on FaveKad’s Platform through a password and the User's email address. This password is encrypted. FaveKad recommends that the User does not share the User's password with anyone. In addition, the User's Personally Identifiable Information resides on a secure server that only selected personnel and contractors have access to. FaveKad encrypts certain sensitive information (such as credit card information) using Secure Socket Layer (SSL) t echnology to ensure that the User's Personally Identifiable Information is safe as it is transmitted to FaveKad. Unfortunately, no data transmission over the Internet or any wireless network can be guaranteed to be 100% secure. As a result, while FaveKad employs commercially reasonable security measures to protect data and seek to partner with companies which do the same, FaveKad cannot guarantee the security of any information transmitted to or from the Platform, and are not responsible for the actions of any third parties that may receive any such information.
8. DATA TRACKING
8.2. Other Tracking Devices. FaveKad may use other industry standard technologies like pixel tags and web beacons to track the User's usage of the Platform.
8.3. The use of FaveKad’s Platform pages and promotions, or FaveKad may allow our Third Party Service Providers to use these devices on FaveKad’s behalf. Pixel tags and web beacons are tiny graphic images placed on certain pages on our Platform, or in our emails that allow us to determine whether the User has performed a specific action. When the User access these pages or open or click an email, pixel tags and web beacons generate a Non-Personally Identifiable notice of that action. Pixel tags allow FaveKad to measure and improve FaveKad understanding of visitor traffic and behavior on FaveKad’s Platform, as well as give FaveKad a way to measure FaveKad’s promotions and performance. FaveKad may also utilize pixel tags and web beacons provided by our Affiliates and/or Service Providers for the same purposes.
9. PRIVACY POLICIES OF THIRD PARTY SITES
10. MISCELLANEOUS PRIVACY ISSUES
10.1. Children. Minors under the age of 18 may not use the Platform. FaveKad does not knowingly collect personal information from anyone under the age of 18, and no part of the Platform is designed to attract anyone under the age of 18.
11. PERSONAL DATA NOTICE
11.1. In compliance with the Act, please visit our Personal Data Notice here.